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In volatile markets, there’s a saying worth remembering: It’s a tough time to make new friends. When conditions get uncertain—when interest rates jump, supply chains snap, or a new regulation upends your five-year plan—you don’t want to be surrounded by strangers. You want trusted partners who’ve been on the ride with you, who know the...
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Selecting real estate isn’t just about cost per square foot. It’s about aligning your physical footprint with your operational needs, brand values, and culture. At Helm, we’ve seen too many companies treat site selection like speed dating: fast, shallow, and based on surface-level attraction. The result? Mismatched space, underutilized assets, and frustrated teams.  Here are...
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In corporate real estate, the phrase “workplace experience” often gets lost in a fog of platitudes. But strip away the buzzwords and you’re left with something vital: the lived, daily reality of your people. It’s how they move through a space, collaborate across teams, interact with tools and technology, and—critically—whether that space fuels or frustrates...
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In an environment defined by uncertainty—tariffs rising, interest rates seesawing, and geopolitical tensions affecting supply chains—real estate strategy can’t be reactionary. Companies that wait for clarity before making decisions often find themselves paying a premium for indecision.  A proactive approach to real estate isn’t just about risk avoidance. It’s about using real estate as a...
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In volatile markets, there’s a saying worth remembering: It’s a tough time to make new friends. When conditions get uncertain—when interest rates jump, supply chains snap, or a new regulation upends your five-year plan—you don’t want to be surrounded by strangers. You want trusted partners who’ve been on the ride with you, who know the...
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For many companies, real estate is the second-largest expense after payroll—yet it often gets treated as an afterthought. Decisions about leases, locations, and long-term strategy are made reactively instead of strategically, leading to costly mistakes and missed opportunities. Most companies that take real estate seriously have a Director of Real Estate (DRE)—an expert who ensures...
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For decades, companies approached real estate planning with a simple formula: headcount dictates square footage. More employees meant more space. Fewer employees meant downsizing. Real estate was seen as a necessary but static cost—a line item on a balance sheet, rather than a dynamic business asset. Then everything changed. Hybrid work is now the norm,...
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In business, success isn’t built on one-off transactions or fleeting wins. It’s built on relationships—authentic, enduring partnerships that evolve and grow alongside your company. This principle applies as much to corporate real estate as it does to any other critical aspect of your business. The right real estate partner isn’t just there to close deals;...
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When it comes to corporate real estate, there’s a persistent myth that the right broker can solve all your problems. The slick presentations, the charm, the promise of the best deals—none of it matters without a strategic real estate plan. That’s the hard truth. Without a comprehensive strategy, even the most well-connected broker is just...
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In the corporate world of real estate strategy, the effectiveness of your broker can make or break your business goals. At Helm, we ensure that our approach to real estate is both strategic and client-focused, emphasizing long-term planning over mere transactional success.   Director of Real Estate Mindset Strategic Planning: At Helm, we prioritize strategic...
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